Joud Company is a long-established Syrian business originally founded by the late Mr. Soubhi Joud, whose legacy in industry, trade, and large-scale commercial partnerships laid the foundation for the company’s growth. The company is now led by his son, Mr. Haytham Soubhi Joud, who continues to expand the family’s business vision.
The company has played an important role in supporting Syria’s economic development through manufacturing, distribution, and strategic investments, building strong relationships with regional and international partners.
Joud Company is recognized for its long-standing collaboration with global brands and for establishing major commercial operations in the Syrian market. Notably, the company holds the exclusive franchise agreement for manufacturing and distributing PepsiCo beverage brands in Syria, including Pepsi, 7UP, and Mirinda.
Through decades of experience and a strong entrepreneurial legacy dating back to 1933, Joud Company continues to serve as a foundation for multiple successful ventures across manufacturing, distribution, and investment sectors.